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Generation M²: Media in the Lives of 8- to 18-Year-Olds

 

Kaiser Family Foundation

The average child’s overall media consumption increased by one hour and 17 minutes every day between 2004 and 2009, according to this latest edition of a Kaiser Family Foundation study.

This research, which breaks media content into TV, music/audio, computer, video games, print and movies, shows the average youth spends seven hours and 38 minutes absorbing media daily, or 10 hours and 45 minutes a day when considering media device multi-tasking.

Conducted between October 2008 and May 2009, the findings came from a representative survey sample of roughly 2,000 third- through 12th-graders.

The Kaiser Family Foundation is a nonprofit focused on U.S. health care issues.

Free, 85 pages. (917) 568-0969, http://www.kff.org/entmedia/mh012010pkg.cfm.

 

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